pr@tokyopr.co.jp
Chatenier Kanda, 1-9-18, Kajicho, Chiyoda-Ku Tokyo, 101-0044, Japan

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Tokyo PR

Founded in 1968, Tokyo PR is one of the oldest Japanese PR agencies focused on the B2B sector with broad expertise in the fields of Technology, Electronics, Chemicals, Plastics, Energy and Industrial Machinery.

We provide high-quality PR consulting and a comprehensive set of PR services to our clients on a global and local level.

Meeting the drastic changes of the media structure in Japan and the high demands of Japanese customers, Tokyo PR provides inbound/content marketing supports utilizing owned media.

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Marketing Communications in Japan

Respecting the regionality of each local, standing on a global standpoint is important. Listening and understanding to the voices from “local media”, “local users” and “local team”, implementation of PR program optimized in a Japanese market leads to a good result.

To support B2B Hi-Tech clients who aim at establishing consolidated market position in Japan, Tokyo PR leverage our extensive experiences to all your PR & MarCom activities; from media relations, trade and sales/marketing support programs, trade shows, seminars, and special events, to marketing tool production and website/owned media management.

Tips: Language Barrier in Japan

Language has always been an issue when doing business in Japan.

It is important to keep in mind that the Japanese media will not read press releases written in English. In addition, Japanese media tend not to contact offices overseas - they would much prefer to deal with people in Japanese.

Not only press kit for media, but all material (collateral, website, trade show display and so on) towards your target audience should be in Japanese. In trade shows, Japanese visitors do not step in a show booth decorated in only English language...

pr@tokyopr.co.jp
Chatenier Kanda, 1-9-18, Kajicho, Chiyoda-Ku Tokyo, 101-0044, Japan

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